PRIVACY POLICY

Effective Date: November 14, 2019

AMES Taping Tools (“AMES Taping Tools”, “we” or “us” or “our”) is committed to protecting the privacy of your Personal Information. AMES Taping Tools has created this Privacy Policy (“Policy”) to inform you how AMES Taping Tools collects, stores, uses and protects your Personal Information when you access or use our website https://amestools.com/ (the “Site”), features or content owned or operated by AMES Taping Tools (collectively, the “Service(s)”). The practices described in this Policy apply only to information gathered through this Site and do not necessarily reflect our practices with respect to information gathered through offline means and websites owned by our subsidiaries and affiliated companies.

Use of this Site is subject to our Terms and Conditions, which you can view here: https://amestools.com/terms-conditions/ (“Terms and Conditions”) and this Policy. Please read the Terms and Conditions and this Policy carefully before you use our Services. By using our Services, you accept the Terms and Conditions and accept our privacy practices described in this Policy. If you do not feel comfortable with any part of this Policy or our Terms and Conditions, you must not use or access our Services.

We may update our Privacy Policy from time to time. When we change the policy in a material way, a notice will be posted on our website along with the updated Privacy Policy for 30 days, and we may also notify you in writing, which may or may not be by email. After 30 days the change will become effective.

1. Personal Information We Collect
We collect Personal Information when you use our Services, create an account with us or submit Personal Information when requested with the Site. Personal Information is any information that relates to you, identifies you personally or could be used to identify you, such as your user ID, name, email address, phone number, address and payment account number (together “Personal Information”). The types of Personal Information that we may collect about you include, but are not limited to:

a) Information You Provide to Us
We collect information you give us when you use our Services. For example, when you open a credit account with us, we may ask your name, street address, email address, date of birth, social security number, driver license number and federal tax ID. When you sign up for a training or promotions, we may collect your name, email, phone, company name and address. When you pay your bills using our Services, we collect your payment card information as well as billing details. We may also collect your Personal Information in connection with employment at AMES Taping Tools that you leave at our Site.

b) Information About Your Use of Our Services
We may collect information about your use of the Services. For example, we may collect:

  • Device information, such as your hardware model, IP address, other unique device identifiers, operating system version and settings of the device you use to access the Services. We use such information for diagnostic and statistical purposes and to administer the Site.
  • Site usage information regarding customer traffic patterns and website usage. This information is used to analyze and improve this Site and to provide AMES Taping Tools customers with a better user experience.
  • Cookies – we may also use “cookies” to store your preferences to make your use of the Site more productive.

c) Information You Provide to Our Affiliates and Subsidiaries
We may get your Personal Information from a company controlled by or under common control with AMES Taping Tools.

2. Cookies and Other Tracking Technologies
Cookies are small files used by many websites that reside on your computer’s hard drive and store information about your use of a particular site. The cookies that are configured by our Site do not contain any personally identifying information, such as your name or sensitive information, such as your credit card number.

a) How We Use Cookies
Generally, we use first-party and third-party cookies for the following purposes:

  • to make our Services function properly;
  • to provide a secure browsing experience during your use of our Services;
  • to collect passive information about your use of our Services;
  • to measure how you interact with our marketing campaigns;
  • to help us improve our Services; and
  • to remember your preferences for your convenience.

b) Types of Cookies on Our Services
We use the following types of cookies on our Services:

  • Strictly Necessary Cookies – These cookies are essential because they enable you to use our Services. For example, strictly necessary cookies allow you to access secure areas on our Services. Without these cookies, some services cannot be provided. These cookies do not gather information about you for marketing purposes. This category of cookies is essential for our Services to work and they cannot be disabled.
  • Functional Cookies – We use functional cookies to remember your choices so we can tailor our Services to provide you with enhanced features and personalized content. For example, these cookies can be used to remember your name or preferences on our Services. We do not use functional cookies to target you with online marketing. While these cookies can be disabled, this may result in less functionality during your use of our Services.
  • Performance or Analytic Cookies – These cookies collect passive information about how you use our Services, including webpages you visit and links you click. We use the information collected by such cookies to improve and optimize our Services. We do not use these cookies to target you with online marketing. You can disable these cookies.
  • Third-Party Cookies – These are cookies that are provided by third-party service providers and belong in one of the cookie categories described above. These third-party providers process your Personal Information on our behalf pursuant to our instructions and obligations consistent with this Privacy Policy.

c) How to Manage Cookies
Depending on whether you would like to manage a first-party or third-party cookie, you will need to take the following steps:

  • First-Party Cookies – You can enable, disable or delete our cookies through the browser you are using to access our Services. To do this, follow the instructions provided by your browser (usually located within the “Help”, “Tools” or “Edit” settings). Please note, if you set your browser to disable cookies, you may not be able to access secure areas of our Services and parts of the Services may not work properly for you. You can find more information about how to change your browser cookie settings at http://www.allaboutcookies.org.
  • Third-Party Cookies – Modern browsers also allow you to block third-party cookies using the steps described above.

3. How We Use Your Personal Information
We will only use your Personal Information as described in this Policy or as disclosed to you prior to such processing taking place.

a) To Provide You Our Services
We will use your Personal Information to provide information or perform Services that you request. If the applicable information is to be provided or Service is to be performed by a third party, then we will disclose the applicable information to the third party providing the information or performing applicable Services. Your information may be available or provided to third-party service providers and contractors (such as the Site webmaster) that are contractually obligated to protect your information as disclosed in this Policy.

b) For Internal Use
We will use your Personal Information for the purposes of furthering our business, including analyzing your information and other uses. We may monitor how our users use our Site including without limitation search terms entered, pages visited and documents viewed. This information may be stored with an IP address. This information is used solely for purposes of enabling us to provide you with a personalized Site experience. Aggregated forms of this data may also be used for research purposes in order to develop new products and identify future features and functions to develop for the Site.

c) To Provide You with Service-Related Communications
We will send you administrative or account-related information to keep you updated about your account and the Services. Such communications may include information about policy updates, confirmations of your account actions or transactions, security updates or tips or other relevant transaction-related information. We process your contact information to send you such communications. Service-related communications are not promotional in nature. You are not able to unsubscribe from such communications, otherwise you may miss important developments relating to your account or the Services.

d) To Provide Customer Support or Respond to You
We collect any information that you provide to us when you contact us, such as with questions, concerns, feedback, disputes or issues. Without your Personal Information, we cannot respond to you or ensure your continued use and enjoyment of the Services.

e) To Enforce Compliance with Our Terms and Agreements or Policies
When you access or use our Services, you are bound to our Terms and Conditions and this Policy. To ensure you comply with them, we process your Personal Information by actively monitoring, investigating, preventing and mitigating any alleged or actual prohibited, illicit or illegal activities on our Services. We also process your Personal Information to: investigate, prevent or mitigate violations of our internal terms, agreements or policies; enforce our agreements with third parties and business partners; and, as applicable, collect fees based on your use of our Services. We cannot perform our Services in accordance with our terms, agreements or policies without processing your Personal Information for such purposes.

f) To Ensure the Security of the Services
We care about keeping you secure and safe while using our Services. Keeping you safe requires us to process your Personal Information, such as your device information, activity information and other relevant information. We use such information to combat spam, malware, malicious activities or security risks; improve and enforce our security measures; and to monitor and verify your identity so that unauthorized users do not gain access to your information. We cannot ensure the security of our Services if we do not process your Personal Information for security purposes.

g) To Maintain Legal and Regulatory Compliance
Our Services are subject to certain laws and regulations which may require us to process your Personal Information. For example, we process your Personal Information to pay our taxes, to fulfill our business obligations, ensure compliance with employment and recruitment laws or as necessary to manage risk as required under applicable law. Without processing your Personal Information for such purposes, we cannot perform the Services in accordance with our legal and regulatory requirements.

h) To Engage in Marketing Activities
Marketing lets us grow our community and update you about new products and services. We process your contact information or information about your interactions on our Services to: send you marketing communications and keep you updated about our products and services; provide you with information about events, training sessions or other materials; and deliver targeted marketing to you. See Cookies and Other Tracking Technologies section of this Policy for more information about tracking techniques we use for our marketing campaigns).

4. Disclosure of Your Personal Information
We may disclose your Personal Information as described below.

a) Within Our Corporate Organization
AMES Taping Tools is a part of a corporate organization that has many legal entities, business processes, management structures and technical systems. AMES Taping Tools may share your Personal Information with this organization in order to provide you with the Services and take actions based on your request.

b) Affiliated Businesses
AMES Taping Tools works closely with affiliated businesses. Our affiliated businesses will identify themselves to you at the time of data collection. As permitted by law or your consent, your Personal Information related to a transaction with an affiliated business is shared with that affiliated business.

c) Franchisees
We may share information with our franchisees, particularly when they work with us on delivering Services to you. For example, when you open a credit account with us through our Services.

d) Mergers and Acquisitions
Circumstances may arise where for business reasons, AMES Taping Tools decides to sell, buy, merge or otherwise reorganize its businesses in the United States or some other country. Such a transaction may involve the disclosure of Personal Information to prospective or actual purchasers and/or receiving such information from sellers.

e) Third Parties
Within our Services, you can share your Personal Information with third parties. Please be aware that once you share information, we are no longer in control of how such information may be used. For example, when you open a credit account with us you may authorize third parties to use your account and tools, thereby granting these third parties access to your Personal Information.

f) Our Business Partners
We may share your Personal Information with our business partners to be able to provide you our Services and support. These business partners may engage additional companies to be able to support us. These companies may use your Personal Information only to assist the business partners in communicating with you about the Site and to help business partners in assisting us with operating the Services. Such companies do not have any independent right to use or disclose your Personal Information except as we request.

g) To Maintain Legal and Regulatory Compliance
Under certain circumstances, Personal Information may be subject to disclosure pursuant to a judicial or other government subpoenas, warrants or orders. As permitted by law, we will try to inform you of such a disclosure prior to providing our response.

h) To Protect You, Us or Others
We may share your Personal Information if we believe, in good faith, that such disclosure would protect your interests or rights or the interests or rights of others, including AMES Taping Tools and its personnel.

i) Aggregated Information
We may share certain aggregated demographic information with our business partners regarding the users of the Site. Aggregated demographic information is the consolidation of information relating to multiple natural persons and therefore cannot be traced back to a specific person.

5. Third Party Links to Other Sites on the Services
This Site may contain links to third party websites operated by organizations not affiliated with AMES Taping Tools. We do not review or endorse, and are not responsible for, the privacy practices of these organizations. We encourage you to read the privacy statements of each and every website that you visit. This Policy applies solely to information collected by AMES Taping Tools.

6. Security Precautions
We take precautions to protect data and information under our control from misuse, loss or alteration. Our security measures include industry-standard physical, technical and administrative measures to prevent unauthorized access to or disclosure of your information, to maintain data accuracy, to ensure the appropriate use of information, and otherwise safeguard your Personal Information.

7. Retention of Your Personal Information
As permitted by applicable law, you may delete your account by sending a request to delete your account to privacy@amestools.com. However, your deletion request may be limited as necessary to comply with our legal obligations, resolve disputes, enforce our agreements or to protect the rights and interest of others. We will try to fulfill your request without undue delay.
While retention requirements can vary by country, we generally apply the retention periods noted below. Please contact us if you have any questions about our retention periods.

a) Marketing Data Storage
We store your contact information for as long as you are still subscribed to our Services. When you unsubscribe from marketing communications, we will add your contact information to our suppression list to ensure we respect your unsubscribe request.

b) Activity Data Storage
We may store activity data and your Personal Information after the closure your account for the establishment or defense of legal claims, audit and crime prevention purposes.

c) Storage of Telephone Records
We may record our calls with you for call quality purposes. As required by applicable law, we will inform you that a call will be recorded before doing so.

d) Cookie and Other Web Behavior Data Storage
We retain any information collected via cookies, clear gifs, flash cookies, webpage counters and other technical or analytics tools up to one year from expiry of the cookie or the date of collection.

8. Access and Modification of Your Personal Information
Any users that have signed up for an account with our Services may contact us to review, update or correct Personal Information we have on file. For questions about your Personal Information on our Service, please contact us at privacy@amestools.com. We will respond to reasonable inquiries without undue delay. Before we can act on your requests to ensure the security of your account, we may ask you to verify your identify.

9. Children
Our Services are not directed to children under the age of 18. We do not knowingly collect Personal Information from any child under the age of 18. If we become aware that a child under 18 has provided us with Personal Information, we will take steps to delete such information from our files.

10. Do Not Track
Some browsers have incorporated Do Not Track (“DNT”) preferences, but our Services do not respond to DNT signals at this time because we do not track your activities across the internet and off of our Services.

11. Your California Privacy Rights
If you are a California resident you may request a notice from us describing what categories of Personal Information (if any) we have shared with third parties, including our corporate affiliates, for direct marketing purposes during the preceding calendar year. You may request such notice once a year and free of charge. To request a notice, please contact us as provided in the “Contact Us” section of this Policy. In your request, please specify that you want a “California Privacy Rights Notice.” We will respond to you with thirty (30) days or as permitted by law.

12. International Transfers
When you access or use our Services, we may transfer your Personal Information to countries in the world where AMES Taping Tools conducts business. Such countries may be located outside of the country or jurisdiction where you are located and may have data protection laws that are less protective than the laws of the jurisdiction in which you reside. In such countries, AMES Taping Tools will still handle your Personal Information in the manner describe herein. If you do not want your information transferred to or processed or maintained outside of the country or jurisdiction where you are located, you should not use the Services.

Individuals located in the European Economic Area (“EEA”), the United Kingdom or Switzerland at the time they access our Services, please see section 13, below.

13. Special Notice to Individuals in the European Economic Area, the United Kingdom and Switzerland
This section only applies to individuals that access or use our Service while located in the EEA, United Kingdom and/or Switzerland (collectively, the “Designated Countries”). We may ask you to identify which country you are located in when you use some of the Services or we may rely on your IP address to identify which country you are located in.

When we rely on your IP address, we cannot apply the terms of this section to any individual that masks or otherwise hides their location information from us so as not to appear located in the Designated Countries. If any terms in this section conflict with other terms contained in this Policy, the terms in this section shall apply to users in the Designated Countries.

a) International Transfers of Personal Information
We may store, process and transmit personal information in locations around the world, including locations outside of the country or jurisdiction where you are located. Such countries or jurisdictions may have data protection laws that are less protective than the laws of the jurisdiction in which you reside. If you do not want your information transferred to or processed or maintained outside of the country or jurisdiction where you are located, you should not use our Services.

We transfer your personal information subject to appropriate safeguards as permitted under the applicable data protection laws. Specifically, when your personal information is transferred out of the Designated Countries, we have the required contractual provisions for transferring personal information in place with the third parties to which your information is transferred. For such transfers, we rely on legal transfer mechanisms such as Binding Corporate Rules, Standard Contractual Clauses, or we work with US-based third parties that are certified under the EU-US and Swiss-US Privacy Shield Framework.

b) Our Relationship to You
AMES Taping Tools is a controller with regard to any Personal Information collected from individuals accessing or using its Services. A “controller” is an entity that determines the purposes for which and the manner in which any Personal Information is processed.

c) Marketing
We will only contact individuals located in the Designated Countries by electronic means (including email or SMS) based on our legitimate interests, as permitted by applicable law or the individual’s consent. When we rely on legitimate interest, we will only send you information about our Services that are similar to those which were the subject of a previous sale or negotiations of a sale to you. If you do not want us to use your Personal Information in this way or to disclose your Personal Information to third parties for marketing purposes, please click an unsubscribe link in your emails or contact us at privacy@amestools.com. You can object to direct marketing at any time and free of charge.

d) Legal Bases for Processing Your Personal Information
Below is a list of the purposes described in our Policy with the corresponding legal bases for processing.

Purposes of Processing (along with corresponding sections of this Policy) Legal Bases for Processing
Section 3 a) To Provide You Our Services
Section 3 b) For Internal Use
Section 3 c) To Provide You with Service-Related Communications
Section 3 d) To Provide Customer Support or Respond to You
Section 3 e) To Enforce Compliance with Our Terms and Agreements or Policies
Section 3 f) To Ensure the Security of the Services
Section 4 f) Disclosure to Our Business Partners
Based on our contract with you or to take steps at your request prior to entering into a contract.
Section 3 h) To Engage in Marketing Activities
Section 4 e) Disclosure to Third Parties
Section 4 f) Disclosure to Our Business Partners
Based on your consent.
Section 3 f) To Ensure the Security of the Services
Section 3 g) To Maintain Legal and Regulatory Compliance
Section 4 g) Disclosure so That We Can Maintain Legal and Regulatory Compliance
Based on our legal obligations.
Section 4 h) Disclosure to Protect You, Us or Others
To protect your vital interests.
Section 3 b) For Internal Use
Section 3 c) To Provide You with Service-Related Communications
Section 3 d) To Provide Customer Support or Respond to You
Section 4 a) Disclosure Within Our Corporate Organization
Section 4 b) Disclosure to Our Affiliated Businesses
Section 4 c) Disclosure to Franchisees
Section 4 d) Disclosure Relating to Mergers and Acquisitions
Section 4 f) Disclosure to Our Business Partners
Section 4 i) Creation of Aggregated Information
Based on our legitimate interests. When we process your personal data for our legitimate business interests we always ensure that we consider and balance any potential impact on you and your rights.

e) Your Individual Rights
We provide you with the rights described below when you use our Services. We may limit your individual rights requests in the following ways: (a) where denial of access is required or authorized by law; (b) when granting access would have a negative impact on other’s privacy; (c) to protect our rights and properties; and (d) where the request is frivolous or burdensome.

If you would like to exercise your rights under applicable law, please contact us at privacy@amestools.com. Please note, we may seek to verify your identity when we receive an individual rights request from you in order to ensure the security of your Personal Information. When we fulfill your individual rights requests for correct (or rectification), erasure or restriction of processing, we will notify third parties also handling the relevant Personal Information unless this proves impossible or involves disproportionate effort.

  • Right of Access – Upon your request, we will provide you with a copy of your Personal Information in our files without undue delay and free of charge, unless we permitted by law to charge a fee.
  • Right to Rectification (or “Correction”) – You may request to correct or update any of your Personal Information in our files. We may provide you with the ability to update some or all of your Personal Information directly via the Services.
  • Right to Erasure (or the “Right to be Forgotten”) – Upon your request, we will erase any of your Personal Information in our files that: is no longer necessary in relation to the purposes for which it was collected or otherwise processed; was collected in relation to processing that you previously consented to, but later withdrew such consent; or was collected in relation to processing activities to which you object and there are no overriding legitimate grounds for our processing.
  • Right to Data Portability – If we process your Personal Information based on a contract with you or based on your consent or the processing is carried out by automated means, you may request to receive your Personal Information in a structured, commonly used and machine-readable format, and to have us transfer your Personal Information directly to another controller, where technically feasible. Personal Information.
  • Automated Individual Decision-Making, Including Profiling – While you do have the right not to be subject to a decision based solely on automated processing of your Personal Information, including profiling, under applicable law, we do not subject your Personal Information to such processing activities.
  • Right to Object to and Right to Restrict Processing – Under certain situations, you may object to or seek to restrict our processing of your Personal Information.

f) Complaints
If you believe that we have infringed or violated your rights under this Policy, please contact us at privacy@amestools.com so that we can work with you to resolve your concerns.

14. Contact Us
If you have any questions about this Policy and our Personal Information practices, please call our Privacy Policy Specialist at 1-800-241-2771 or email your questions to: privacy@amestools.com.